The foundation of Micro and Small enterprises has a great value, in this
process of socio economic development of a given society.
On the basis of this ground the continental MSE
Business Development Services consultant & Facilitator Institution has been
established in August 2001.
We aspire to see an institution which provides efficient and Quality
The missions of the institution are:
Assisting and building the capacity of existing
Micro and Small enterprises by giving managerial and Technical consultancy.
Reducing a socio-economic constraint which
hinders the development of micro and small enterprises.
Keep our services in line with the policy and
strategy of the country
The following are our values:
Efficient net-working and co-operation
Share common vision with stakeholders and
Efficient institutional capacity
Transparency and accountability
Create efficient and conducive working
Objectives of Continental
Continental aims to enhance self-employment opportunities and success of
business enterprises and other development activities in Ethiopia through
the various services it renders to its clients. The following are few of the
services through which it attempts to achieve its objectives.
Micro and Small Enterprise Development Studies
Business feasibility studies
Business plan preparation
Grassroots Management Training (GMT)
Basic Business Skill Training
Community Empowerment Training
Agro economics research and studies
Community health research and studies
Nutritional study and Education
Introduction of Food Processing Technologies
Impact assessment studies.
Training of Trainers (TOT)
Machinery erecting and commissioning
Quality management training
Organizational & Staff of Continental
Continental is a profit making institution, managed by a Director and has a
core staff of profound qualification, experience and extensive exposure in
the Universities, governmental, non-governmental, and international
organizations which serve as an asset for the operation of continental in
fulfilling its objectives.
To undertake the activities of research and
studies, continental also uses competent and qualified researchers.
Continental has obtained several clients basically international and local
development organisations that give financial and capacity building
assistance to the Ethiopian MSEs. Few of them are Harare Regional Women
Affairs Office, Harare Trade and Industry Bureau, Harare Women Initiative
Development Fund, Menchscen for menschen foundation, Save the Children UK,
etc. Through these development organisations a lot of MSE operators have
been addressed through our Basic Business Skill Training and business
counselling. All our past trainees witness that they have benefited a great
deal from the training, which brings behavioural change and enables them to
manage Micro and Small businesses of their own. Thus, we have a very good
reputation with them and their sponsors who like to always work with us and
recommend us for others in similar endeavours.
P. O. Box 569 Harar
Boti road,sid building behind Ras Hotel,
Tel. 251-05-665662 Fax: 251-05-663005